Lee Soo Hyuk 2026 Fan Meeting in Shanghai
Eternal Magic Hour: 沪上赫光
On May 30, 2026, actor Lee Soo Hyuk reunited with his fans in Shanghai for his second fan meeting in China.
Presented and planned by BEATLINK in collaboration with Korean and Chinese production partners, the event was held at Baosteel Gymnasium in Shanghai.
Following Lee Soo Hyuk’s first China fan meeting in Hangzhou in 2025, the Shanghai event marked the continuation of his engagement with Chinese fans and demonstrated the strong potential for his long-term activities in the Chinese market.
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Event Overview
| Category | Details |
|---|---|
| Event | Lee Soo Hyuk 2026 Fan Meeting in Shanghai |
| Official Title | Eternal Magic Hour: 沪上赫光 |
| Date | Saturday, May 30, 2026 |
| City | Shanghai, China |
| Venue | Baosteel Gymnasium |
| Presented & Planned by | BEATLINK |
| Local Promoter | MAYOU CULTURE |
| Show Content Production | SPRING ENT |
| Local Event Production | MAYOU CULTURE |
| Shanghai Coordination | STARDUST |
The Second Chapter of Lee Soo Hyuk’s Fan Meetings in China
Lee Soo Hyuk began a new chapter of engagement with his Chinese fans through his first fan meeting in Hangzhou in 2025.
The Shanghai fan meeting, held approximately nine months later, was more than a follow-up event. It represented the continuation of an ongoing relationship between the actor and his Chinese fanbase.
Shanghai is one of the most important entertainment and consumer markets in China. Holding the second fan meeting in the city provided an opportunity to expand Lee Soo Hyuk’s local presence while meeting fans from Shanghai and surrounding regions.
The event title, Eternal Magic Hour: 沪上赫光, reflected the idea of continuing the memorable moments that began in Hangzhou and creating a new shared experience in Shanghai.
A Meaningful Encounter with Fans
The fan meeting was designed to bring Lee Soo Hyuk closer to the audience through a combination of conversation, interactive programs and fan-focused content.
Throughout the event, Lee Soo Hyuk shared updates about his recent activities and spoke openly about his work and daily life. The program also featured interactive segments that allowed fans to participate directly and communicate with him in a more personal setting.
The audience responded enthusiastically throughout the event, creating an energetic yet intimate atmosphere inside the venue.
Rather than presenting a conventional stage performance, the event focused on meaningful communication between the actor and his fans. Each segment was developed to highlight Lee Soo Hyuk’s personality, career and connection with the audience.
At the conclusion of the fan meeting, Lee Soo Hyuk and the audience took a commemorative photograph together. The image captured the scale of the local fanbase and became one of the defining moments of the Shanghai event.
Project Roles
BEATLINK
BEATLINK presented and planned the project and coordinated communication among the artist’s representatives, Korean production partners and Chinese local partners.
Its responsibilities included overall project planning, partnership coordination and the alignment of the event’s creative and business objectives.
MAYOU CULTURE
MAYOU CULTURE served as the local promoter and event production partner in Shanghai.
The company managed local production, venue operations and the on-site execution of the fan meeting.
SPRING ENT
SPRING ENT was responsible for developing and producing the show content.
The production team designed the program structure and stage content to create an engaging experience for both the artist and the audience.
STARDUST
STARDUST supported local communication and coordination in Shanghai, helping the Korean and Chinese partners manage the project efficiently.
Shanghai Fan Meeting Highlights
A Continuing Connection with Chinese Fans
The 2026 Shanghai Fan Meeting continued the relationship between Lee Soo Hyuk and his Chinese fans that began with the Hangzhou event in 2025.
The project demonstrated the strength of his local fanbase and the potential for further activities in China. It also showed how Korean entertainment content can be successfully developed through structured collaboration with experienced local partners.
For BEATLINK, the event represented an important track record in connecting Korean celebrity IP with the Chinese live entertainment market.
BEATLINK will continue to work with artists, entertainment companies and local promoters to develop fan meetings, concerts, brand events and other international K-IP projects.
Partnership Opportunities
BEATLINK works with global promoters, brands, agencies and content partners to develop international projects using Korean celebrity IP.
For fan meetings, concerts, brand collaborations and project inquiries, please contact BEATLINK.